Baozun Inc. Share Price & Technical Analysis

BZUN · $2.50 (-2.72%)

Consumer Cyclical / Internet Retail

AI Score 29 · Bearish

$2.50

-2.72%

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations

Price chart

Seasonality

May has 3 positive and 2 negative years (last 5 years shown)

-7% return in May, -1% avg return in past 3 year May month.

-6% return in 2026, -11% avg return in past 3 years.

Swipe sideways to see all months →

JanFebMarAprMayJunJulAugSepOctNovDecYr
26-4%-7%0%13%-7%-6%
2519%3%-16%-4%8%-11%8%26%24%-20%-12%-7%19%
24-19%4%-4%8%4%-18%4%-4%57%-11%-22%8%7%
2336%-18%-12%-23%-15%0%27%-22%-22%-3%0%-7%-61%
22-4%-22%-18%-17%20%20%-20%0%-25%-38%2%23%-79%

Monthly return % by calendar month · historical pattern, not a forecast

AI snapshotScore 29/100

Bearish · Downtrend · Neutral

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfillment services. It also provides brand management services, such as strategy and tactic positioning; branding and marketing; retail and e-commerce operations; supply chain and logistics; and technology empowerment services. The company serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; beauty and cosmetics; fast moving consumer goods; mother and baby products; and automobiles. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People's Republic of China.

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Key metrics

Market cap

$155.78M

P/E ratio

52W high

$4.88

52W low

$2.07

Volume

3,66,089

Beta

0.53

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